Student work / Brand family creation - The project called for the creation of a line of interior/exterior house paints plus accessories (spray and paintbrush) associated to a chosen brand. I chose Marimekko, as the brand’s use of color and paint in their textiles is fun, irreverent and carefree.
I named the fictitious line POP. I used one of Marimekko’s most recognizable pattern as the main motif for the line. Looking back on it I see a few things that could have been improved, but as a whole I think the products look unexpected, attractive and fun together.